Santiago Sanchez-Pulgar

The entrepreneur who dresses the biggest Argentine and Latin teams

After a local and international rugby career, he returned to Córdoba wanting to continue growing as a professional. What he did not imagine was that video games would lead him to a new history: that of eSports. The "Cordobés" began to promote the Australian sports apparel brand: BLK (Beyond Limits Known). One day he bumped into e-sportsmen at an event. They praised the quality of the shirts and, thus, the journey began. He made some samples for them, the crew liked it, and obviously BLK and Santiago got into the scene.

"In traditional sports, wearing your team's jersey gives you identity. Competing at anything with your clothes is not the same as doing it with the kit that identifies you as a team. At BLK we aim to bring that mystique to the world of eSports teams," says Sanchez-Pulgar.

BLK+Infinity Esports Awareness Campaign

Santiago Sánchez Pulgar, director of BLK in Latin America, stated: "It is a privilege for us to have "Gillette Infinity Esports" among our allies. Both brands are focused on excellence and share a common goal in the esports ecosystem, which is not to just provide entertainment to the community, but also to bring awareness on issues like this one".